Some time ago the controlling interest in the Scott Atwater Manufacturing Company was bought by the McCulloch Motors Corporation, one of the country's largest manufacturers of chain saws. McCulloch already had a well-established two-cycle motor experimental engineering department. Within a year of gaining control of Scott-Atwater. McCulloch's experimental facilities plus a generous experimental budget began to generate some changes. The first evidence of the new policy was apparent when in 1957 the Scotts were regarbed in colorful, sleek and sprightly cowlings created by noted industrial designer Raymond Loewy.
If you don't know who Raymond Loewy is... his most famous “boat motor” was the Coca-Cola Dole Deluxe... read this article Raymond Loewy: the man who designed everything from the Verge.